In recent days, as the weather gets warmer and the temperature continues to rise, summer travel in the countryside has become the choice of many tourists. Two boutique homestays, which were invested and opened by Yunhe Master Dong Yijie, received several waves of guest and the business was booming.
In recent years, Yunhe County has actively explored the Spare Farmhouse for Second-Time Entrepreneurship Reform, and encouraged and supported the Yunhe Masters to use spare farmhouses to develop leisure tourism projects such as boutique lodges and Agritainment through renting, purchasing and cooperating. Up to now, there are 28 Yunhe Masters returning hometown to develop Agritainment and farm-stay with their spare farmhouses.
In addition to returning-home investment, the Yunhe Master Workers who are staying in places outside of Yunhe are also actively promoting the development of their hometown in different places. "The organic honey is of good quality. I want to buy some for my friends." A few days ago, in Yunhe Masters’ supermarkets all over the country, all kinds of special Yunhe agricultural products showed up and were highly appreciated.
In order to give full play to the advantages of the Yunhe Master business platform in places outside Yunhe and to give full play to the advantages of the products from Yunhe Masters, in this year, Yunhe County has built up a "Yun-Yun Alliance" to create new channels and new modes for production and marketing.
‘Yun-Yun Alliance’ has set up Yunhe Master Special Agricultural Products Cabinet in more than 400 Yunhe Master Supermarkets across the country, opening a green channel to the national market for Yunhe County’s high quality agricultural products while drawing a territory of the selling of Yunhe Master Products across the whole country. A relevant person in charge of the County Rural Affairs Office said, ‘Through the special counters, we will further discover successful entrepreneurs and enterprises with investment intentions, attract foreign enterprises and businessmen to make investment and achieve cooperation, and become the partner of Yunhe master workers in the rural revitalization, and jointly make the industry in Yunhe bigger and stronger.
With the guidance of the return of rural talents, Master Lei Zongming and Lan Xiaojian from Sukeng village, Yuanhe street returned home to develop the snow pear business and set up a cooperative organization. Not only did them succeed in starting their own business, they also led the whole village on the road to prosperity. In only three years, Sukeng village removed the name of the poverty-stricken village, and also became a famous village of snow pear where the net income per mu reached 10,000 yuan and the average annual income per household reached 50,000 yuan. More than 100 households in the village have gained wealth through snow pear business, and they have bought new houses and cars.
Up to now, there are 306 ‘Yunhe Master Workers’ returning home to start business, mainly on farmhouse B&B, planting, breeding, e-commerce and other industries. More than 2,392 people in Yunhe County were employed, with an estimated annual output value of 660 million yuan.
‘A large number of Yunhe Master Workers who have courageously struggled and made remarkable achievements in the comprehensive development of different localities have become rural practical technical personnel who have led peasants in pioneering and innovation. One after another, they return to their hometowns to start businesses again, importing plenty of capital, markets, and technology from other places into Yunhe, thus promoting the economic development of their hometowns.’ County Agricultural Office official said, Yunhe Master’s entrepreneurial path is their sublimation of continuous development and transformation trajectory. These entrepreneurs has transitioned from remote development to returning home and start their business. As new rural talents, Yunhe Masters have completed the great transition from gaining wealth independently to feeding back to their home town and helping villagers gain wealth together. (Yunhe County Government Office)